West Virginia
The course has been submitted for West Virginia continuing-education approval and is currently pending review. Join the West Virginia interest list for updates on approval, dates, locations and registration.
Prime View Media Education
The Five P's
The Five P's
Realtor Playbook
Branding • Media • Marketing • Systems • Automation & AI
Proper Preparation Prevents Poor Performance. A practical, experience-driven course designed to help real estate professionals strengthen how they present themselves, market properties, stay visible, organize leads, follow up, and use modern technology without losing the human element.
West Virginia: CE Approval Pending
Virginia: CE Submission Coming Soon
Built for today's real estate professional
More than a marketing class.
The Five P's Realtor Playbook connects areas agents are often expected to figure out separately: personal branding, property media, marketing, lead organization, follow-up, automation, CRM systems, and practical AI.
You do not need to be a guru to build a better real estate business. The goal is to create stronger preparation, greater consistency, a more professional presentation, and repeatable systems that support the work you already do.
Course focus
Branding. Build a clear and consistent professional presence.
Property Media. Use photography, video, drone and 360 intentionally.
Marketing. Stay visible beyond active listings and repurpose content effectively.
Systems. Organize leads, pipelines and follow-up.
Automation & AI. Use technology practically while preserving the human relationship.
PracticalBuilt around real-world implementation.
ConnectedBrand, media, marketing and systems working together.
RepeatableProcesses agents can carry into everyday business.
ModernCRM, automation and responsible AI included.
Course Explainer
See what The Five P's Realtor Playbook is about.
Watch this short overview for the purpose behind the course, how the Five P's framework connects the major parts of a real estate business, and what professionals can expect from the training.
Course Framework
Five modules. One connected business.
Each module builds on the next so students can see how professional presentation, media, marketing, systems and implementation support one another.
01
Your Brand
Audience, reputation, online presence and consistency beyond individual listings.
02
Property Media
Photography, video, drone, 360, preparation, media rights and intentional use.
03
Marketing
Property and personal marketing, content pillars, repurposing and consistent visibility.
04
Systems
CRM, lead pipelines, follow-up, automation, AI and Voice AI.
05
Action Plan
Review, implementation planning and practical next steps.
The Framework
Proper Preparation Prevents Poor Performance.
The Five P's are the lens used throughout the course—from property preparation and media planning to marketing, follow-up and business systems.
PProper
PPreparation
PPrevents
PPoor
PPerformance
Meet the Instructor
Juwan Davis
Juwan Davis works around real estate from multiple practical perspectives: real estate media, photography, branding, business systems, CRM, automation and AI implementation.
His approach to The Five P's Realtor Playbook is centered on tools and processes real estate professionals can actually use—not theory alone.
Real estate & commercial media
FAA Part 107 Remote Pilot
Branding & content creation
CRM & lead pipelines
Automation, AI & Voice AI
20+ years operations experience
Continuing Education Status
CE Approval Pending
Submission Coming Soon
Choose your state.
The Five P's Realtor Playbook is being developed as an approximately three-hour continuing-education course. Approval and availability are state-specific. Joining an interest list does not represent CE approval or guarantee credit.
Virginia
Virginia continuing-education approval has not yet been submitted. Submission is planned. Join the Virginia interest list to receive updates when the application is submitted and as future course dates and registration information become available.
Who This Is For
For real estate professionals who want a stronger business behind the listings.
This course is designed for licensed real estate professionals who want stronger branding, better use of property media, more consistent marketing, improved lead organization and follow-up, and a practical understanding of CRM, automation and AI.
Non-licensees may be able to attend educational offerings when available, but CE credit—when approved—is subject to the requirements of the applicable licensing authority and course offering.
Course FAQ
What to know before registering.
Course dates, locations, pricing and final approval information can be added as they become available.
Is this course currently approved for West Virginia CE credit?
No. West Virginia CE approval is currently pending. The course should not be represented as approved until official approval is received.
Is this course currently approved for Virginia CE credit?
No. The Virginia CE application has not yet been submitted. Submission is planned. If and when the application is submitted, this page can be updated to state that Virginia CE approval is pending.
How long is the course?
The course is being developed as approximately a three-hour continuing-education course. Final CE credit and delivery requirements are subject to state approval.
What does the course cover?
Branding, property media, marketing, CRM and lead systems, follow-up, automation, practical AI and implementation planning.
Is there a workbook?
Yes. The Five P's Realtor Playbook includes a student guide/workbook designed to support the class and help students turn the concepts into practical next steps.
Where will classes be held?
Dates, locations and course formats will be announced as approvals and scheduling are finalized. Join the appropriate state interest list for updates.
Educational Disclaimer
This material is provided for educational purposes and is not legal, tax, brokerage, agency, contract, advertising-compliance, or financial advice. Real estate professionals should follow applicable laws, regulations, MLS rules, licensing requirements, brokerage policies and guidance.
Continuing-education approval is state-specific. West Virginia approval is pending. Virginia submission is planned but has not yet occurred. Do not rely on this page as evidence of CE approval or credit eligibility.